More and more enterprises have settled in aigou one after another. They want to make their products more exposed, quickly conclude transactions and improve profits. So, how to do it?

下面以包裝印刷行業(yè)為例，為大家講解以下愛采購戶搭建方案！

Let's take the packaging and printing industry as an example to explain the following scheme for building new customers of love purchasing!

、行業(yè)背景

1、 Industry background

1、主要產(chǎn)品：紙箱、彩箱定制批發(fā)；膠帶、記號筆、泡沫墊等。

1. Wholesale of color cartons and customized products; Tape, marker, foam pad, etc.

2、企業(yè)情況：網(wǎng)絡(luò)意識較好，各種網(wǎng)絡(luò)平臺都有合作。

2. Enterprise situation: network awareness is good, and various network platforms have cooperation.

3、主要訴求：產(chǎn)品有排名，合作能成單。

3. Main demands: products have rankings, and cooperation can form orders.

二、戶搭建思路

2、 New household building ideas

1、增加產(chǎn)品數(shù)量

1. Increase the number of products

在產(chǎn)品不被判重復(fù)的情況下，可以盡可能多傳些產(chǎn)品，注意要保證主圖和標(biāo)題不致。

If the products are not judged to be repeated, you can transmit more products as much as possible, and pay attention to ensure that the main drawing and title are inconsistent.

如下，共上傳18款產(chǎn)品：

As follows, a total of 18 products are uploaded:

2、精修產(chǎn)品

2. Refined products

選圖：從商家提供的以及商家淘寶店鋪上選取適合的。

Map selection: select the most suitable one from the one provided by the merchant and Taobao store.

從300多張照片和店鋪綜合挑選出18款產(chǎn)品的

Select 18 products from more than 300 photos and shops

精修圖：裁剪調(diào)整比例—PS調(diào)整畫像大小—適當(dāng)加邊框和logo。

Refined drawing: cut and adjust the scale - PS adjust the size of the portrait - add border and logo appropriately.

傳圖：保證詳情頁的順序是正確的。

Picture transmission: ensure that the order of detail pages is correct.

選擇合適的、保證清晰度、有設(shè)計感且參數(shù)詳細(xì)→質(zhì)量高

Select appropriate, ensure clarity, have a sense of design and detailed parameters → high quality

建議商家提供產(chǎn)品視頻。

It is recommended that merchants provide product videos.

3、標(biāo)題合規(guī)（截圖以彩箱為例）

3. Title Compliance (screenshot taking color box as an example)

明確分類，避免關(guān)鍵詞堆砌。（例：水果盒/特產(chǎn)盒/海鮮禮盒/雜糧禮盒）

Clear classification and avoid keyword stacking. (e.g. fruit box / specialty box / seafood gift box / coarse grain gift box)

適當(dāng)添加地域詞。

Add regional words appropriately.

4、產(chǎn)品詳情頁邏輯

4. The product details page is logical

圖文并茂、設(shè)計過的更佳。

Pictures and texts, better designed.

長圖裁剪成多個短圖上傳，質(zhì)量會更高。

Long images are cut into multiple short images and uploaded, which will have higher quality.

5、產(chǎn)品參數(shù)要詳細(xì)

5. Product parameters should be detailed

每款產(chǎn)品的參數(shù)都少≥8。

The parameters of each product shall be at least 8.

三、優(yōu)化效果呈現(xiàn)

3、 After optimization, the effect is presented

上線周，每日都能接到電話或咨詢，日均展示量破千。

Online for a week, you can receive calls or inquiries every day, and the average daily display volume is more than 1000.

四、優(yōu)化方法總結(jié)

4、 Summary of optimization methods

1、提高服務(wù)和運營分

1. Improve service and operation score

①每日登錄APP刷活躍度

① Log in to the app every day and brush the activity

②及時回復(fù)咨詢信息

② Timely reply to consultation information

③拍產(chǎn)品視頻上傳主頁

③ Take product videos and upload home page

2、進(jìn)步優(yōu)化提高質(zhì)量分

2. Further optimize and improve the quality score

①優(yōu)化質(zhì)產(chǎn)品（判重/質(zhì)量/標(biāo)題等）

① Optimize low-quality products (weight judgment / quality / title, etc.)

②定期更產(chǎn)品

② Update products regularly

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