Applet has been a hot topic in the business circle since its release. Since its launch, its functions have been continuously improved. At present, applet is rising and becoming a new business force.

目前小程序現(xiàn)在有多達(dá)52個(gè)入口，分別有6個(gè)主要入口（快捷方式）、7個(gè)小程序自身入口、6個(gè)搜索欄、6個(gè)公眾號(hào)入口、10個(gè)二維碼入口、9個(gè)微信場(chǎng)景入口、其他8個(gè)入口。

At present, there are up to 52 entrances to the applet, including 6 main entrances (shortcuts), 7 entrances to the applet itself, 6 search bars, 6 entrances to the official account, 10 entrances to the QR code, 9 entrances to the wechat scene, and 8 other entrances.

它基于“月活躍”用戶10億人次的微信生態(tài)中，流量大，入口多，功能強(qiáng)大而便捷。

Based on the wechat ecosystem with 1 billion "monthly active" users, it has large traffic, multiple entrances, powerful and convenient functions.

核心：改進(jìn)互動(dòng)經(jīng)驗(yàn)

Core 1: improve interactive experience

用戶需求的變化會(huì)通過多種方式反映出來，所以小程序的發(fā)展也需要從這點(diǎn)開始。的程序開發(fā)商會(huì)努力改善小程序和用戶之間的互動(dòng)體驗(yàn)，投入更長時(shí)間去進(jìn)行市場(chǎng)研究同時(shí)根據(jù)市場(chǎng)的方向?qū)崟r(shí)改變。

Changes in user needs will be reflected in many ways, so the development of small programs also needs to start from this point. High quality program developers will strive to improve the interactive experience between applets and users, invest more time in market research, and change in real time according to the direction of the market.

核心二：設(shè)計(jì)和推廣渠道

Core 2: design and promotion channels

小程序的發(fā)展和運(yùn)營需要很長時(shí)間。在如今的基礎(chǔ)上想要革對(duì)推廣設(shè)計(jì)渠道需要耗費(fèi)很多資金和人力物力。所以部分小程序開發(fā)服務(wù)商為了繞過這個(gè)資金黑洞，使用"瓶老酒"把戲，去糊弄企業(yè)。

The development and operation of small programs takes a long time. On today's basis, it takes a lot of money, manpower and material resources to innovate the promotion and design channels. Therefore, in order to bypass this capital black hole, some small program development service providers use the trick of "new bottles of old wine" to fool enterprises.

核心三：提高用戶黏性

Core 3: improve user stickiness

企業(yè)與用戶的黏度意味著這個(gè)企業(yè)能否在所在行業(yè)中破土而出，小程序開發(fā)服務(wù)商亦是如此。根據(jù)用戶需求，保證用戶留存率是服務(wù)商進(jìn)行小程序開發(fā)設(shè)計(jì)的核心。

The viscosity between enterprises and users means whether the enterprise can break through the ground in its industry, as does the small program development service provider. According to the needs of users, ensuring the retention rate of users is the core of small program development and design by service providers.